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The Salons

Updated: Aug 20

A Captivating Immersion into the World of Trade Shows: Première Vision and Curve Paris

In this article, we are delighted to share two enriching experiences at major trade shows in the fashion and textile industry. On the one hand, we had the opportunity to attend the Première Vision trade fair; on the other, we visited the newly rebranded Curve Paris – the convergence of the International Lingerie Show, Interfilière Paris, and Texworld.

Both events proved highly valuable for Hind Kroussa Paris, allowing us to connect with industry professionals, discover emerging trends, and share our savoir-faire.


Première Vision: A Source of Inspiration


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On 4 July, we had the opportunity to attend the Première Vision trade show, held at the Parc des Expositions in Villepinte. This event proved to be a true source of inspiration for our team, bringing together a diverse array of stands showcasing products such as leather, materials, and accessories.

Our primary goal during this visit was to identify potential partners for our future projects. We are confident that such collaborations will be instrumental to our growth and continued development.


However, we were slightly disappointed to note the limited number of French stands present. As passionate advocates of French production and artisanal savoir-faire, we place great importance on preserving our traditions and heritage.

While the price differences offered by other countries may at times be tempting, we remain steadfast in our commitment to our clients and in our dedication to promoting local production.


Curve Paris: A Dynamic Convergence

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We also had the opportunity to attend an event held at Porte de Versailles from 2 to 4 July. This event brought together the International Lingerie Show, Interfilière Paris, and Texworld under the newly rebranded banner of Curve Paris. The convergence of these three major trade shows created a unique experience, gathering key players from the fashion and textile industries.

By presenting our products, including our latest swimwear collections and couture creations, we were able to share our vision and expertise with the international exhibitors in attendance. This experience proved invaluable in helping us position ourselves within the market. The interactions with exhibitors were particularly enriching, thanks to their warmth and availability. These exchanges allowed us to expand our professional network and forge valuable connections for the growth and development of our brand.


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We are proud to have participated in these trade shows, which have contributed to showcasing the excellence of the textile industry within Hind Kroussa Paris. We extend our gratitude to all those who made these events possible and fostered an environment conducive to exchange and discovery.

Attending both trade shows was a truly memorable experience for Hind Kroussa Paris. These events provided privileged moments to exchange contacts, explore emerging trends, and share our savoir-faire. Despite the challenges we face as a 100% French brand, we remain steadfast in our commitment to promoting local production, quality, and the authenticity of our products. We look forward to continuing to offer inspiring collections born from these unique experiences.


Stay tuned to discover our upcoming creations, and thank you all for your continued support!

 
 
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